Sale!
The Roots And Uses Of Marketing Knowledge A Critical Inquiry Into The Theory And Practice Of Marketing
Original price was: ₹7736.00.₹5802.00Current price is: ₹5802.00.
Out of stock
Description
The author engages with the vital conversation about how marketing knowledge is created, disseminated and consumed, looking beyond the traditional reification of practice in theory and verification of theory in practice. The history and future of marketing knowledge is examined with the aid of instructive illustrations and insightful first-hand experience.
Additional information
| Author | |
|---|---|
| ISBN | |
| Published Language | |
| Publication Year | |
| Publisher | |
| Binding | |
| Original Price | |
| Pages | 220 |
| Ships By | 2-3 days |
Related products
- 25% Off
- Sale!
- Business and Economics, Business Management
Corporate Governance of Banks in Libya:
- Original price was: ₹9713.00.₹7284.00Current price is: ₹7284.00.
- Add to cart
- 25% Off
- Sale!
- Business and Economics, Finance
Practical Trend Analysis: Applying Signals and Indicators to Improve Trade Timing
- Original price was: ₹6938.00.₹5203.00Current price is: ₹5203.00.
- Add to cart
- Out of StockSale!
- Business and Economics, Business Management
Key Performance Indicators for Sustainable Management: A Compendium Based on the ?Balanced Scorecard Approach?
- Original price was: ₹4046.00.₹3035.00Current price is: ₹3035.00.
- Read more
