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Digital Enablement and Innovation in China: A Casebook

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AuthorPan Shan Ling Et Al
ISBN9789813276352
Published LanguageEnglish
Publication Year2019
PublisherWorld Scientific
BindingHardback
Original Price$68
Pages184
Ships By2-3 days
SKU: WS-335 Categories: ,

Description

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The casebook aims at providing the latest case materials for researchers and students who are keen to learn about the consumerization and transformation effects of digital technology.

It is one of the first books covering the best practices of digital enablement in China, which has been the focus many observers among the practitioners as well as academics.

The 22 projects analyzed include Zhongguancun InnoWay, OFO Bicycle, Esheke, Taobao, and more.

About the author
Univ of New South Wales, Australia

Additional information

Weight0.467 kg
Dimensions22.9 × 15.2 cm
Author

ISBN

Publisher

Pages

184

Ships By

2-3 days

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